Jo Parfitt Trust your gut – Judging the Lindsay de Feliz Award The Lindsay de Feliz Award has a winner, but how did we decide? There are so many rules about writing. The way to spell a word. How to punctuate dialogue. … Read More
How to show your authority When I teach my Definite Articles and Release the Book Within courses I introduce my students to what I call ‘The 8 As’ they need to follow in order to write effective content that other people want. One of … Read More
A surprising learning You will have heard me talk about the learning experiences I get when I teach or mentor others. Just as our kids are our greatest teachers, so too are our students and mentees. However, at the start of … Read More
Life’s lucky dip I’m getting fed up with this. Or as my friend Marilyn wrote on Facebook recently: “I’m done”. And I am ‘done’. I’ve had enough of not knowing when this pandemic is going to end, and when I’ll … Read More
Finding your story I knew I was going to like Rachel from the outset. I’d already logged into to Zoom and was a few minutes early so got up from my desk to unpack the natty new light I’d just … Read More
Join me in Tuscany next August Sadly, this year my writing retreat had to be cancelled due to the pandemic. I know you won’t be surprised. Next year, however, the dates for my wonderful, annual Start Writing Your Life Stories … Read More
Spot the difference There is so much to notice that’s different right now and yet, I believe, if we don’t make the effort to write about the changes they’ll seep into the subconscious and this moment will be lost forever. … Read More
In praise of needs must A few weeks ago I had the good fortune to be invited to a Book Reveal party for Life in the Camel Lane by my friend, Doreen Cumberford. Doreen’s book, about life in Saudi Arabia, was inspired … Read More
COVID lockdown can’t stop our courses This lockdown has made such a massive difference to the way I do business and the way I reach out to my ‘tribe’. If you are reading this now, then yes, that’s you! In … Read More
Curiosity –> Inspiration –> Creativity: Ten things I learned from re-reading Big Magic I recently joined a business book club and last month saw me hosting the circle and picking the book. In the end Big Magic by Elizabeth Gilbert was chosen and … Read More
